As an 8-year-old student in Miss Castaldi’s third grade class, I learned two things about myself.
First, that I loved hearing and telling stories. Second, I was a natural leader. When assigned my list of spelling words to memorize each week as homework, rather than write ten random sentences, I would write an original story using all ten words. No one told me to do that. It’s just how my mind worked. When I found out that our beloved teacher was retiring, I convinced the principal to allow my class to throw her a surprise party. To pull that off involved persuading lots of people to do lots of things, including convincing 8-year-olds to give up recess! I had no job, no formal authority, just a sense that something needed to be done and the courage to rally people around my idea.
My passion for storytelling and leadership stayed with me.
When I graduated college, my goal was to gain some real world experience and then apply to law school. But that all changed once I started working with parents, educators, and community members to influence the conversation around education and economic opportunity. Over my career, I’ve worked locally, nationally, and globally to elevate the stories of people working to solve sticky social problems, and I’ve witnessed firsthand (over and over) the power of building connection through sharing human stories. Storytelling, which I once thought of as a childhood fascination, became an indispensable part of my leadership arsenal.
I believe the future belongs to the best storytellers.
That’s why I’ve launched a new venture, Purple Haus, a global collaborative of strategists, designers, and creators who are changing the world one story at a time. At the height of the pandemic surges in 2021, I was inspired by the stories of women social innovators, and I share leadership lessons and cheat codes that helped me find a path forward in my book, Dare to Think Purple.
The world has shifted in profound ways since I founded She Thinks Purple, a creative agency that focused on elevating stories of women social entrepreneurs and produced events like PurpleCON, a conference designed to bring together women and founders of color working at the intersection of profit and purpose. What hasn’t changed, though, is my passion for stories and my vision for social impact.
If you’re ready to tell your story and change the world, then we should talk.